NFC-enabled sticker to confirm origin and authenticity of Johnnie Walker, Hennessy, Terrazas and Moet & Chandon bottles with a easy scan of a smartphone
SAN MARINO and LAS VEGAS, Aug. 4, 2022 /PRNewswire/ — With the influence of the COVID-19 pandemic slowly fading, many economies are witnessing a pointy rebound in client demand, particularly for high-quality, luxurious items. Throughout this resurgence, the inefficiencies of conventional logistics fashions have change into starker than ever, with instances of fraud skyrocketing, particularly in growing economies.
VeChainThor, the world’s main Enterprise-grade public blockchain, was conceived particularly to resolve belief gaps in knowledge. Blockchain creates a degree enjoying area the place any celebration can evaluation the declare of one other independently, eradicating the necessity for intermediaries.
For producers and importers of luxurious merchandise, digital applied sciences that may assure origin, logistics trails and legitimacy of a product current a major alternative. Unsurprisingly, the adoption fee of digital instruments similar to blockchain is quickly choosing up tempo.
A Digital Future
Attwood Import Export, acknowledged as the biggest premium alcoholic beverage importer and distributor in Cambodia, just lately introduced the implementation of a wholly new sort of safety sticker constructed utilizing the VeChainThor blockchain, the NFC-enabled ‘Attwood Blockchain Sticker’ (ABS).
Mr. David Wang, Normal Supervisor of VeChain Tech SEA, attended the launching ceremony on July 27, 2022, an occasion attended by varied main Cambodian information retailers and televised on the CTV8 Cambodia information channel.
Attwood Import Export is a number one firm that has solely imported and distributed luxurious manufacturers for nearly 30 years, notably, Johnnie Walker, Hennessy, Moet & Chandon, Terrazas, Chandon Glowing, Budweiser beer, Corona beer, and Coronita beer.
By making use of ABS to every bottle of product, Attwood enhances its liquor distribution capabilities, drastically improves transparency, and ensures product authenticity to companions and customers. With key knowledge hashed on the blockchain, salient product info turns into immutable and reliable, permitting shoppers and clients to confirm the origin and authenticity of merchandise with a easy scan of a smartphone, stopping fraud and defending customers.
Attwood is understood for going to nice lengths to handle its clients. Mr. Tan Se Chhay, CEO of Attwood commented:
“As a number one import export buying and selling firm, Attwood has all the time performed an necessary position in bridging the hole between manufacturers and customers. By the partnership with VeChain Tech, we strengthen the flexibility to take duty for our clients and merchandise.”
As a mature, scalable, and commercially confirmed blockchain, VeChainThor’s versatility continues to garner industrial curiosity. With an array of superior instruments and options already available on the market, the VeChainThor blockchain is cementing its place because the de facto blockchain for industrial, industrial, and different kinds of utility.
VeChain Tech will proceed its mission of growing and deploying digital options for Attwood and different visionary companies, push the fore of digital transformation and unlock new worth whereas fixing complicated industrial issues. With blockchain mass adoption unfolding globally, VeChainThor stands able to ship its highly effective blockchain expertise to enterprises and companies of all sizes.
About VeChain
Launched in 2015 as a personal consortium community, the VeChain Basis went on to launch the VeChainThor public blockchain in 2018, a completely programmable, EVM-compatible layer one good contract platform.
Its distinctive two-token mannequin ensures steady, low transaction prices whereas a complicated Proof-of-Authority (PoA) consensus mechanism ensures excessive throughput, scalability, and safety with minimal vitality consumption. VeChainThor’s strong structure has seen zero downtime for the community after virtually 4 years of steady operation.
Sturdy impartial capabilities mixed with the skilled compliance steering of strategic companions PwC and DNV has seen VeChain to ascertain partnerships with main enterprises together with Walmart China, Bayer China, BMW Group, BYD Auto, PICC, H&M Group, Shanghai Gasoline, LVMH, D.I.G, ASI Group and extra.
VeChain continues to pioneer real-world blockchain purposes throughout the globe with places of work in Luxembourg, China, Singapore, San Marino, Milan, Eire, Japan, France and america, engaged on wide-ranging purposes from provide chain & logistics, sustainability & SDGs, carbon emissions, vitality, drugs, De-Fi, NFTs and rather more.
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SOURCE VeChain
